Altered States Wellness to open new Dallas studio

Altered States Wellness is adding a Dallas location as demand grows for immersive, technology-supported recovery experiences. The new studio will be run by Michelle, Coen and Jacob, who say their family’s health journey shaped their decision to bring the concept to the city.

Why it matters: - Dallas is getting another option in experiential wellness as Altered States Wellness expands its Texas footprint. - The new studio is meant to serve people looking for recovery, stress management and a more intentional approach to self-care. - The opening adds to a growing category of wellness businesses built around immersive services rather than traditional spa treatments.

What happened: - Altered States Wellness announced a new Dallas location on Sept. 2, 2026. - The Dallas studio will be owned and operated by Michelle, Coen and their son Jacob. - The family was drawn to the brand after personal experience with stress, recovery and long-term health challenges. - The Dallas location is the brand’s sixth in the Dallas area.

The details: - Altered States Wellness offers experiences centered on relaxation, recovery and performance. - Services may include float therapy, infrared sauna, cold plunge contrast therapy, red light therapy, PEMF and compression therapy. - The studio format is designed to feel elevated and spa-like. - Michelle and Coen bring decades of business ownership and management experience to the venture. - Coen’s background includes electrical systems, RF communication and an interest in alternative wellness modalities. - Michelle’s background in design and immersive event creation is expected to shape the guest experience. - The family plans to influence everything from how guests move through the space to the atmosphere in each treatment room. - Altered States Wellness said the Dallas studio is currently in development. - The company has not yet announced the location or opening timeline. - More information is available on the company’s website. - The brand also directed readers to its Instagram page.

Between the lines: - The announcement frames wellness as something people can build into daily life, not just a one-off luxury. - Michelle said the family wants the studio to feel like a sanctuary for people carrying professional, emotional and physical stress. - JoJo Struebing, co-founder of Altered States Wellness, said Michelle’s event background could add a new experiential layer to the Dallas studio. - The founders said that could translate into moments, activations and community experiences beyond the brand’s other locations.

What’s next: - Altered States Wellness will share the Dallas studio’s exact location and opening timeline later. - The new owners plan to build a guest experience centered on recovery, longevity and community. - The Dallas opening could become a test case for how the brand blends wellness services with event-style design.